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Returning to the Fight Against Hunger

Oct 16, 2025
2 min read

Updated: 3 days ago

Updated: November 2026


We recently celebrated World Food Day—an impactful day for any of us who’ve worked in the food insecurity space. It’s a reminder that the problem persists, and that awareness alone doesn’t fill fridges. Action does.


For the past few years, I’ve been fortunate to build Raido Consultancy into a space for creative, purpose-driven work; especially at the intersection of art, music, and social impact. That work has been meaningful, and I’ll continue to hold space for it selectively. But recently, I felt a familiar pull. A reminder of why I started in this work to begin with.


I recently joined Make Food Not Waste, where I'll serve in a Director of Marketing capacity. As the organization's first marketing leader, my main tasks will be building and establishing a strategy that supports expanded awareness and fundraising for this Detroit-based environmental nonprofit organization founded in 2017 that fights food waste and food insecurity in Southeast Michigan.


It's a volatile time for nonprofits, but my experience consulting should come in handy as I quickly ramp up and help push this team in a positive direction.


This move is also a return to a mission that I know well. For two years, at the onset of the Covid-19 pandemic, I served in a similar capacity with Gleaners Community Food Bank. More recently I spent time with food rescue nonprofit Move For Hunger. From these experiences, I understood that hunger is solvable. We have the food, we have the logistics, we have the data. What we need is more connection, more willpower, and yes, more creative, strategic communication that turns intention into impact. That’s the work I’m stepping into now.


Raido isn’t going anywhere. It’s just evolving with me. Going forward, I’ll be more selective with the projects I take on, likely staying focused on collaborations in the art and music space, and where I can support meaningful storytelling and creative, cultural work.


To those who’ve been part of this journey...Thank you. And to anyone reading this who feels that same tug to return to something that matters deeply, listen to it. Your gut usually knows.


Terry and Nichole Collia volunteering at a Gleaners-sponsored food drive in 2020.
Terry and Nichole Collia volunteering at a Gleaners-sponsored food drive in 2020.

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Hi,
I'm Terry

I started Raido Consultancy to leverage my marketing and communications experience in support of passionate, like-minded people and their efforts to grow their missions and businesses. 

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