About Us
Raido Consultancy
More than consulting—a trusted guide for your unique business journey.
Raido Consultancy was first conceptualized in 2017 by longtime marketing and communications leader, musician, and creative strategist Terry Collia.
What began with select record releases in Europe has grown into a strategic consultancy for passionate founders, creative professionals, startups, nonprofits, and mission-driven organizations. With senior leadership experience spanning sports, tech, nonprofit, and community impact organizations—including the Detroit Red Wings and Gleaners Community Food Bank—Terry helps purpose-driven brands clarify their direction, strengthen their message, and grow with intention.
In 2024, Raido Consultancy was officially established as a Limited Liability Company.
Why Raido?
Raido takes its name from the "ᚱ" rune of the Elder Futhark, often associated with the idea of a ride, movement, or journey.
For Raido Consultancy, that meaning reflects the work itself: helping creative, passionate, and mission-driven people navigate growth with greater clarity, intention, and alignment.
Our approach is rooted in authenticity, strategic guidance, and a deep understanding that every business has its own path. Rather than offering one-size-fits-all marketing support, Raido helps clients clarify where they are, define where they want to go, and move forward with purpose.
Let us be a guide for your unique journey.
Professional Highlights
Founder & Principal Consultant
Raido Consultancy LLC
Sr. Director of Digital Strategy
The Mission Continues
Senior Director of Marketing
Technovation
Director of Marketing & Communications
Gleaners Community Food Bank
Digital Marketing & Analytics Manager
Detroit Red Wings